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The Abundant Life Blog

Is Craft Beer Crafting Our Opinion of Beer?

Posted by cyndyadeniyi@gmail.com on May 20, 2018 at 9:05 AM

The cover of Atlanta magazine this month features a tall glass of amber refreshment and a headline hearalding The Rise of Georgia Beer. I only noticed it because as I was preparing to pile it on the rest of the magazines in the office waiting room. "What does it look like when your counselor -- who among other things rails against the dangers of addictions -- puts such a magazine in the waiting room?" I pondered this deciding this particular issue did not really belong there. It got me thinking though. The rise of craft beers and homebrewing has changed the general perception of beer drinking.


When I grew up in the late seventies and eighties, the perception of beer was different. It was a man's drink. It was associated with sports (especially football), playing cards, and what you did after you mowed the lawn. As I child, I could have named many men in my family and within my parents' circle of friends who drank beer. Not one of them was a woman.


Things have changed. Even before I glanced through Atlanta magazine's articles I could recall seeing a female brewer being interviewed on television recently. Another female brewer was featured in Atlanta magazine's coverage. They note, "Women and people of color are not only consuming more craft beer; they're making more of it, too."


I would contend that there is something less crass or less harsh about drinking a craft beer as compared to picking up a Budwiser. It is more an exploration of an art form. Like wine drinking, we are hearing more about the "notes" within the beer and "hints" of this or that. The experience appears to more sophistocated than knocking back a few brews. Perhaps the high cost is part of that. We tend to stop to enjoy that which costs us the most. Perhaps it is also a reflection of the new favors, notes, and hints. We tend to more careful evaluate that which is new to us.


So what does all this have to do with emotional health and living the abundant Christian life?


I would suggest that changing attitudes towards beer in the culture at large inevitably leads to changing attitudes with the church community. (Yes it is supposed to be vice versa, but it's not.) As a community of believers, we need to be carefully monitoring our own attitudes towards the role any intoxicant is playing in life of our community.


There is a local radio host who is a proud Christian and proud supporter of the phight of craft brewers in Georgia who struggle to compete because of the way Georgia law is structured. I believe there are genuine arguements supporting the Christian's ability to drink alcohol without sin. I disagree with these arguements, but I do believe they theologically sound and genuine. I would suggest that there are other issues -- issues with which we all agree upon that deserve more attention. It is not so much that supporting the rise of craft brewers is wrong as it is supporting other issues is right. I would love to see this radio host take on the issue of homelessness, for example, with as much passion and resolve.

I hope I am terribly wrong, but I fear that I predict that as the shift in public opinion towards beer changes, I will see more women in my office facing an addiction they did not see coming as craft beers are seen as mainstream and culturally acceptable the alcoholic demon hiding within them will begin to show itself. 

Categories: Chain Breaking

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